Back to the Basics!

If you've been around A Nurturing Moment for a while you know that our passion is moms and babies. Basically, we're a boobies, bums, baby carriers and unique baby stuff store! (Try saying that 5 times fast!) Last year we bought Huffman's Baby Furniture and branched out quite a bit. Some of the branching out was really good, and some wasn't as good. 

Beautiful Rug Market rugs are 75% off!

The bottom line, however, has to be OUR bottom line...what really sells for us! The things that really sell are breastfeeding supplies, cloth diapers, Nosefridas, Baltic Amber, Books, Best Chairs, Melissa and Doug toys, Woombies and Miracle Blankets, Aiden and Anais, and the unique little things that you just can't find anywhere else. So we are downsizing. We're cutting our overhead in half, but we're keeping all the things that you, our loyal customers, love!

Tomorrow is our last full day in Suite B. So we're looking to wheel and deal. We've still got a couple of beds a couple of desks, some bookcases and a couple of dressers that we'd LOVE to sell! We've also got lots of cute nursery rugs, oodles of wall art and tons of bedding. All of it is 75% off! Tomorrow  all maternity and infant clothes are 60% off (not including Brandi's All Stitched Together custom clothing.) Even the nursing gowns are 40% off tomorrow ONLY.

Looking for a picture frame or diaper bag or cute toy? They're all 50% off!

Saturday we'll be open from 10 - 12. Then starting at noon we'll be moving like crazy! Monday we'll open in Suite H (right between Victoria's Cafe and Ruth's Good Nurtrition).

If you want a sneak peak, you can come to our Save and Earn night on Saturday at 7:00!

Choose Your Childbirth Class Carefully!

Photo from www.Bradley.com

I remember the excitement I felt 24 years ago when I signed up for Childbirth Classes at Brookwood Hospital in Birmingham. My husband went with me faithfully as we learned the basics of childbirth, saw an epidural needle and basically learned what we needed to know for a good epidural birth. We had one couple in our class who was planning an unmedicated, natural birth; quite frankly, I thought they were crazy! I remember that our instructor did spend time talking to them individually, but I really didn't give it much thought.


By my second baby, however, I knew I wanted a natural birth. We lived about an hour from the nearest hospital with a midwife, so we didn't attend a class. But our midwife gave us lots of good reading material and spent time helping us prepare for our natural birth. With our third baby we actually took a Christian Childbirth class and learned so much that we used with both our third and fourth babies.

Choosing Your Childbirth Class
The Childbirth Class you choose can make a huge difference in your childbirth experience. Both Crestwood and Huntsville Hospital offer Prepared Childbirth classes. If you know that you want an epidural, then a hospital class is perfect for you. One of the benefits of a hospital class is that you will get a tour of the facility. Another benefit is the tremendous flexibility in scheduling your class. You can schedule a 5 week evening series or an intensive weekend class. Everybody can find something that works for their schedule!

However, if you know that you really don't want an epidural, and you would prefer to learn more in-depth pain management techniques, then you might want to consider a childbirth class that is not associated with a hospital. The childbirth educators who teach in the hospital have to teach specific things that the doctors want taught, and there are certain topics they tend to avoid. An independent childbirth educator has no such constraints. There are several options available at A Nurturing Moment for local moms:

• Bradley Childbirth Classes 

The Bradley Method of Husband Coached Childbirth offers intensive preparation and education for expectant parents. The class size is limited to just 5 couples so that there is plenty of individual attention. This 10 week series covers everything from the anatomy and physiology of birth to birth plans and relaxation techniques. Students learn exactly what to expect at each stage of labor and practice various scenarios. Husbands and wives work together to achieve the goal of a medication-free birth. A Student Workbook with over 130 pages and 75+ pictures is included in the price of the price of the class. .Jen Berry has been a Bradley instructor for 8 years, and has helped numerous families achieve the birth they wanted.

• HypnoBirthing 

HypnoBirthing - The Mongan Method  is a unique method of relaxed, natural childbirth education that uses self-hypnosis techniques. Classes emphasize pregnancy and childbirth as well as pre-birth parenting and the consciousness of the pre-born baby. Women learn to use their natural instincts to achieve a safe, comfortable birth, Participants learn to view labor as hard work and pressure rather than pain. Marsha Mathes, Certified Hypnobirthing Instructor teaches our Hypnobirthing classes and also limits her classes to 5 couples. Participants in the 5 week series receive the HypnoBirthing text as well as the Rainbow Relaxation CD.

• Christian Childbirth Classes

Courtney Buckley is a childbirth educator who has created a distinctly Christian childbirth series. Her class combines all the practical aspects of childbirth with an emphasis on relying on the Lord and growing spiritually through pregnancy and childbirth. The class includes specific instruction on fear and how to alleviate and release your fears. It also deals briefly with Genesis 3:16-17 and how that relates to us today. Other practical aspects of instruction include positions for labor and birth, how to write a birth plan and preparation for husbands.

Whether you choose a hospital class or a private class, be sure to get signed up early and play close attention. You'll be glad you did!

Action Step 11: Access to IBCLC's

Photo courtesy of the IBLCE website.

This is our final blog in our World Breastfeeding Month series of articles. Today's action step is so important for nursing mothers. Although community support groups like La Leche League offer an incredible opportunity for mothers to get breastfeeding help, sometimes an IBCLC is really the key to helping a mom overcome a breastfeeding problem.
This information comes from page 48 of the Surgeon General's Call to Action to Support Breastfeeding.



Action 11. Ensure access to services provided by International Board Certified Lactation Consultants.

International Board Certiied Lactation Consultants (IBCLCs) are the only health care professionals certified in lactation care. They have specific clinical expertise and training in the clinical management of complex problems with lactation. Better access to the care provided by IBCLCs can be achieved by accepting them as core members of the health care team and creating opportunities to prepare and train more IBCLCs from racial and ethnic minority groups that are currently not well represented in this profession.

Implementation Strategies 

Include support for lactation as an essential medical service for pregnant women, breastfeeding mothers, and children. Third party payers typically define a standard package of health benefits for women and children. Including standard coverage for IBCLC's as “covered providers” when they perform services within the scope of their certification would ensure that mothers and children have access to these services through insurance maternity benefits. Federally funded health benefit programs, such as Medicaid, the Children’s Health Insurance Programs, Tricare, and the Federal Employee Health Benefit program, could serve as models for such a standard benefit package.

Provide reimbursement for IBCLC's independent of their having other professional certification or licensure. The taxonomy for health care clinicians defines qualifications of clinicians to be reimbursed. One option for reimbursement would be to place certified lactation consultants within the category of “nursing service related providers,” and specifying the nature of care they provide would allow for reimbursement of IBCLC's without requiring that they are also registered nurses. Alternatively, developing state licensure of lactation consultants could help to achieve the same purpose.

Work to increase the number of racial and ethnic minority IBCLCs to better mirror the U.S. population. Racial and ethnic minority communities tend to be underserved by lactation consultants. More students from these communities could be trained in human lactation to increase careers in lactation consultation. Area Health Education Centers could be encouraged to establish community-based training sites in lactation services.

Getting Involved

A Nurturing Moment is actively involved in a program to provide IBCLC's for area doctor's offices. Many pediatric and obstetric practices around the country routinely employ the services of IBCLC's for their patients, and it is our hope that this trend will extend to the Tennessee Valley. One of our long-term goals with our non-profit, The MOM Foundation, is to mentor minority women who would aspire to a career in lactation. At present, however, we are more focused on developing peer counselors in economically disadvantaged areas who will be able to encourage breastfeeding in their own neighborhoods.

Because we have two IBCLC's on staff, we are usually able to see mothers the same day they call for help. We deeply appreciate the many doctors who routinely refer patients to us, and are thankful that they view us as part of the health-care team. We are careful to keep communication open with the referring physician because we recognize the team nature of our efforts to serve moms and babies.

Action Step 14: Employer Support

This is the final week of the US Breastfeeding Committee's 20 Actions in 20 Days Campaign. Today's action step is one that is a high priority for us at A Nurturing Moment - such a high priority, in fact, that we have an entire program designed to help employers in this area!

Today's step comes from pages 50-51 of the Surgeon General's Call to Action to Support  Breastfeeding.


Action 14. Ensure that employers establish and maintain  comprehensive, high-quality lactation support programs for their employees. 

Photo courtesy of Stockfree images

In the United States, a majority of mothers have returned to the workplace by the time their infants are six months old. Continuation of breastfeeding after returning to work is facilitated if the employer offers a lactation support program. The evidence demonstrates that supportive policies and programs at the workplace enable women to continue providing human milk for their infants for signfiicant periods after they return to work. High-quality lactation programs go beyond just providing time and space for breast milk expression, but also provide employees with breastfeeding education, access to lactation consultation, and equipment such as highgrade, electric breast pumps. Currently, only a quarter of U.S. employers provide breastfeeding employees with a place to express breast milk at the workplace.

Implementation Strategies 

Develop resources to help employers comply with federal law that requires employers to provide the time and a place for nursing mothers to express breast milk. As part of the Affordable Care Act enacted in 2010, the Fair Labor Standards Act was amended to require employers to provide reasonable break time and a private place for nursing mothers to express milk while at work. Programs are needed to educate employers about the new law, supply examples of how it can be implemented in a variety of work settings, and provide assistance to businesses that find compliance difficult.

Design and disseminate materials to educate employers about the beneits of providing 
more comprehensive, high-quality support for breastfeeding employees. The Health Resources and Services Administration resource kit, The Business Case for Breastfeeding: Steps for Creating a Breastfeeding Friendly Worksite, is one model of how to promote employer support for breastfeeding employees. Developing Web sites, videos, conference exhibits, and peer-to­-peer marketing strategies could all be useful for expanding the use of lactation programs and implementing effective programs across a variety of work settings. New materials that focus on the unique concerns of non-office work environments and workplaces with few employees should be developed.

Develop and share innovative solutions to the obstacles to breastfeeding that women face when returning to work in non-office settings. While there are numerous examples of creating lactation rooms in office buildings and large stores, many work environments are more challenging for breastfeeding women returning to work. For example, farm workers may find it difficult to access a private place shielded from public view. Service workers who are on the road may not have a regular workplace where they can express milk. Challenges also exist in allowing break time for breast milk expression in businesses where there are few employees to cover during breaks. Many employers have already worked with workplace lactation consultants to develop innovative solutions, such as special trailers, makeshift temporary spaces, or “floater” employees, to enable nursing mothers to take breaks.


Promote comprehensive, high-quality lactation support programs as part of a basic 
employee beneits package. There are cost savings from better retention of experienced workers, higher employee morale, greater loyalty and productivity of employees, reduction in absenteeism and sick leave taken by parents of young children, and lower costs for health care and health insurance. While the percentage of employers having lactation support programs has increased over the past decade, many women still find it difficult to combine breastfeeding with work.

Getting Involved

If you've been around A Nurturing Moment very long, you probably know how committed we are to supporting working mothers. We often consult with moms who are returning to work to help them figure out how they will manage pumping and working. We've worked with mothers in a wide variety of industries and love to help them make continued breastfeeding a success.

Last year we began a special program designed specifically to help employers support their nursing employees - just like the last point of the Surgeon General's call suggests! ANM Workplace Solutions is available to any company in the Tennessee Valley who wants to offer exemplary support. We provide an on-site support group, hospital grade breast pumps, and in-home lactation consultation for employees! If your company isn't offering you this kind of support, then have your HR people get in touch with us! We'd love to help!

Action Step 2: Fathers and Grandmothers

We're continuing our focus on the Surgeon General's Call to Action to Support Breastfeeding.  Today's focus is one that is near and dear to our hearts. I was blessed to have a husband who was very supportive of my breastfeeding efforts, even in the early days when I was struggling. My mother didn't live close by, but she had breastfed me, and was very encouraging as well.

Today's action step focusing on fathers and grandmothers is found on page 39 of the Surgeon General's document.

Action 2. Develop programs to educate fathers and grandmothers about breastfeeding

A woman’s decision to breastfeed is strongly inluenced by the beliefs and attitudes of her family and friends. Unfortunately, family and friends may discourage a mother from breastfeeding if it is not accepted within their culture. Often, when a mother is thinking about how to feed her baby, she values the advice of her partner the most, followed by the advice of her mother, family, and friends. In fact, she often values their advice more than the advice of health care professionals.

Partners are particularly important because their approval means so much to a mother, and her partner is often a mother’s primary source of support. Although fathers want the best for their family, they may become jealous or resentful or get the feeling that they will not be able to bond with their child if their partner chooses to breastfeed. he baby’s grandmothers are also very influential because mothers who have recently given birth rely on them for support and advice. To make breastfeeding successful, mothers need the support and encouragement of all of these people.

Implementation Strategies 

Launch or establish campaigns for breastfeeding education that target a mother’s primary support network, including fathers and grandmothers. Local campaigns can use print, billboard, radio, and television public service announcements that feature members of a specific population for more effective reach.

Offer classes on breastfeeding that are convenient for family members to attend. Educational materials and classes that are directed toward fathers and grandmothers need to be developed to attract and involve this extended support network. To encourage the participation of family and friends, consideration should be given to involving churches, civic organizations, health clubs, community centers, and schools because these venues may be more accessible than health care institutions. Offering classes during a variety of hours and days also may improve participation.

Getting Involved

At A Nurturing Moment we believe in supporting the entire family unit. We encourage fathers to come to our breastfeeding classes and talk to them specifically about their role in supporting a wife who is nursing a baby. 

We also view grandmothers as very important! This document can be printed and given to any grandmother to help her know how she can help her grandchild receive the optimal nutrition provided by breast milk. Grandmothers are always welcome at our Mommy Milk Meet-up group meetings. If you need us to give Grandma some special encouragement, just let us know, and we'll be happy to help! We are looking at beginning a Grandparents Class. Let us know how you think that would go over. We'd love your input!